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Books Frontpage Fundamentos de Branding
  • 31,24 USD

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Features:

  • Pages: 240
  • Format: 23x15,3 cm
  • Edition: 1
  • Language: Castellano.
  • Binding: Tapa blanda o Bolsillo - Con solapas.
  • Weight: 0,40 kg.

  • Fundamentos de Branding

  • 9788416904600

  • Author: Javier Casanoves Boix

  • Fundamentos de Branding analiza la esencia de la marca y la importancia de generar valor para el consumidor. A partir de ahí, analiza la construcción de la estrategia de marca y las tendencias más novedosas en la era digital. Un libro que es fruto de la experiencia empresarial, docente e investigadora del autor.
  • 31,24 USD

  • * Free shipping to US.


  • Not available

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